If your goal is to learn the internal link structure of the site, you can load a list of necessary pages. Then you should choose the page you need. This is likely due to the fact that the link, whether it is internal or external, remains a link throughout. Its task is to point out the importance of the information to which it refers, which is hidden behind it. In any case of rivalry, the correct internal interlinking can easily improve your position on Google.
There are a lot of other variants of this phrase too. For the keywords blog hosting , this page is the second to appear on Google search results. It also has backlinks from 28 root domains, and is beloved on social networks. Most experts use sidebars to promote the pages they want to attract the most attention to, like ultra-interesting posts that have generated a lot of buzz. Bryan Harris , however, stopped using the sidebar not too long ago.
After all, everybody has their own goals. In the past, bloggers were afraid of incorporating links to other sites in their blogs. They thought doing so would redirect people from their content. Judging from my SEO experience, this was absolutely true. Multilayer systems of PageRank computation were created, like this one:. But the calculations and fear of losing weight is no longer topical.
Google changed its ranking algorithms a long time ago. Now a link to a different site is associated with redirecting the user to another related site, where he or she can find more information regarding the same topic. Google understands it well. After a detailed analysis of top modern online expert blogs I came to the conclusion that you should incorporate links in your blog, and a lot of them at that.
Of course, it plays a significant role in the promotion strategy. The difference in the number of internal links versus external ones in blog posts is substantial. Trust me, they will remember your blog regardless. Among the best ways to do so is by adding images to your posts. Many people are already aware of this trick, and use it on a larger scale. Slides, infographics, animated images and videos are frequently used. In their posts, these marketing kings use so many images and screenshots that sometimes it seems impossible to spend as much time as they do on their projects.
They are worth it, though, and are sure to pay off in the long run. In his articles, Neil Patel often uses a paid stock image as his main picture. Take a look at this, for example:. The better the image, the more likely your post will stand out on social media. As you can see, there are loads of images in the content. Unfortunately, even experts forget to optimize and compress their images from time to time, although they recommend doing exactly that in many of their articles.
Out of 5 experts, only Brian Dean follows this rule consistently, with almost every image. It will certainly bear its fruit in the form of minimal image traffic. Besides, it informs the search engine what the page is about. Not so good, Patel! The name of the file is simply imageXXX and alt is empty.
You will not get the crops in traffic in such a way. The URL of your page is part of the puzzle in response to the visitor. One of the first things people see in the search results are your title, description and URL. Together all these characteristics influence user behavior and the desire to click. The higher the CTR is, the more you benefit from Google. If other parameters are equal, your page will rank higher up in the search results.
Be sure to read it! This means that the page in question is nowhere to be found. The user will likely leave your blog — maybe for good. It is no less important than your About page on your blog. Many people forget about it, and experts are no exception. Indirectly, but this page also affects your page ranking in the search results. After all, behavioral factors have always existed.
Internet provider speeds have grown enormously in recent years. Just a few years ago, they seemed a fairytale, but now fast internet speed has become a reality. Our lives have quickened over the years too. Now we do not wait, for anything; we tear the web apart to access information, valuing every moment. You type the query into Google, open several sites quickly, look them through, scan the headlines and then…. If your content has not loaded in its entirety, users are most likely waiting on great images and styles, background and icons, menus and the sidebar.
What will we do about this, you and I? Most users would leave the site. There are many tips on how to improve the loading speed of your pages, as well as a number of plugins. How quick the response is, where it is located, what software is installed on it, and more. Many companies claim to be the best, saying that they offer the fastest hosts for SEOing your WordPress blog. But is that really so?
Check the main keywords in Google search results and find competitors. You should take into account that these pages are huge, 4, words on average , and with dozens of pictures! In contrast to other experts, Brian Dean has a virtual cloud server with SSD drives that are configured for his needs. The advantage by no means a standard set of installed software. If you know a programmer or system administrator with the knowledge on how to configure the server and all corresponding security measures, turn to him or her.
Otherwise, find one yourself, and pay him or her to install the necessary software on the server according to your needs! This will help you achieve a fantastic loading speed. If you read a lot of content marketing bloggers like I do, then you are bound to come across some advice on using long form content. It is mentioned in numerous posts that there should be more than 2, words per post. However, this article was written three years ago!!! I studied the most-shared and highest-traffic pages from the content experts themselves to determine the ideal length of an article.
They are the ones shared the most often on social networks, and they rank highest in the search. If you are involved in internet marketing and want to compete with Robbie Richards and Neil Patel, then you obviously should play by these rules. Personally, I appreciate extensive articles that cover a topic in its entirety. Each time I get a newsletter from my favorite experts, I read it with immense pleasure. After all, there will be knowledge and experience necessary for us bloggers to achieve our goals.
There are 32 posts and 9 detailed guides on keyword research and link building on Backlinko. It turns out he published just 1 post per month on his blog. Neil Patel did the same, a genius of content writing performance. In one of his blogs he published long posts over the course of 14 months. This resulted in , visitors in October. You have written an excellent article, selected keywords, pressed publish in your blog and…. In SEO, off-page optimization implies work with external factors that have an impact on your blog, or on a particular page.
You can — and should — control them, especially when you have just started your blog. The purpose of off-page SEO is to get links to your information. When you see stunning content, in any niche, it will accumulate links from other websites, or people will share the content via social networks.
It must be noted, however, that this does not happen by itself. Remember this , and always keep this thought in your head each time you write a post. Do not let the thought that you have already written the best article, that readers will love you and that you will rank high in the search engine, lead you astray. This will not happen unless you are already an influencer, with a large base of subscribers and hundreds of thousands of visitors.
Yes, they are well-known people in the world of internet marketing. People give most links themselves. In fact, in doing so they boost their own authority, at least in the eyes of the reader. And yet, these people do a lot of work to promote their posts. Just steal their links! Try to locate there. You do not have to buy the paid versions. The data they will give you for free will be enough to compile a list of interested people with whom you should get in touch. Internet marketing specialists love Twitter! On average, their content gets retweeted twice as much as they receive Likes on Facebook.
If you are a beginner and, just like me , you are going to climb the Mt. Olympus of internet marketing, you ought to pay special attention to this source of traffic. Twitter is ideal for networking, and communicating in general. In my opinion, the principle of Twitter is perfect: People can get in touch with one another easily and fast. Rushing along, running and reading on the go — what could be more convenient than just characters? Furthermore, I have checked that photos, and not posts, reach the bulk of your audience on Facebook.
People share photos more willingly, and they Like and comment on them more often than they would a simple post. Perhaps the key to this difficult lock has yet to be found, which means that you and I have a real chance of occupying this niche. In other areas, including entertainment, Facebook is an extremely effective tool. However, that has yet to be the case for internet marketing. It has a minimal effect for SEO, but a huge effect as part of a behavioral factor — if your blog is really visited, and your articles read. To be successful, you must know people in the right places.
They, and they alone, will promote your blog and your brand. Recently, he held a workshop with SumoMe, in the format of a webinar. When I was doing research on where they were published, I was surprised to find out how much Neil Patel writes. That was what made me hesitate a bit. I wondered whether he really wrote all those articles himself.
I can only say one thing — once the king of content writes so many guest posts, it really means something. Do not think that Google disapproves of guest posts. Google is against user fraud and manipulation of link weight values. If your site is relevant to your blog, and your guest posts adds value for the reader, there will be no negative consequences. Links to their blogs will be in a brief biography section at the bottom of the page, just like you see here: In order to rank high in search engines, and to get a lot of organic traffic , you must observe the rules of search engine optimization — both the game and the business.
You should listen to expert advice, test their strategies yourself and constantly learn new things.
How to Steal the Best SEO Tricks From TOP 5 Experts
All it took was a thorough analysis of their blogs. I put all the data in an Excel spreadsheet, which you can download and use. There you will find all the details and SEO tricks of the most successful content marketing experts: You can use all this data when promoting your own blog or site! Click here to access your SEO research results immediately. Wow, thanks for including me in the article Michael! Honored to be featured alongside some of the people I look up to and have learned a lot from over the past few years. Crazy amount of work went into this.
You, Ramsay and others inspired me to start this blog. And you are right! If he is content king, you are the minister of content. Post is too long so I have read the info graphics and pintrest and landed on your blog. Yes Now I also want to be a blogger. Thanks so much for doing this. I have just started taking blogging more serious and this is just mind-blowing! Got linked here through the fb page of blogtyrant.
I really like the dept of your research and immediately installed a plugin to get people redirected. Rich, thanks a lot for the positive comment.
I did my best to write this post as detailed as I could to help bloggers with understanding the techniques, used by experts. Following the rules is very important if someone wants to succeed. There is nothing better for SEO, than using the same tricks that are used by gurus. Lucky me I came across your site by chance stumbleupon.
I can only imagine how long it took to put all of this together. Wow man, just wow. This post is incredible, the work you put into compiling this and the tremendous value you provide here. You mention great points and I am definitely going to take my time to go through them and start implementing them on my site. I tried to analyze as much information as possible in order to get these data. I hope many people will get a clear idea of which SEO basics are better to apply. Actually I found your blog by the outreach email you sent to me, so I came in and is attracted by the great value content.
By the way, could you guys do the SEO service? You can send me a personal email at: But I am very pleased that you asked me. You have covered so much of insights in this post and you earned my extra vote on the presentation. Thanks for this truly scientific post, it is really insightful. I am now trying to break grounds with my new blog — http: But at the time being I do not have enough time to build an e-commerce as it takes a lot of off-line back office work , so I simply started a blog about non-IT startups and practical innovations.
However, having analyzed your post I see how far I am from now from the goal as my blog is virtually non-visible at the moment.
5 Ways To Improve Your Company’s Image | Channel Futures
I would appreciate if you could give a simple action advice for this beginning stage of blogging experience — does it make sense to develop my blog as a second-priority service of the marketplace service website, or, it is better to put my blog at the front page and make it the key of the website? Because I will surely not be able to keep up with marketing both sides properly…. Thanks in advance for suggestions. You asked a very interesting question about priorities. In my opinion you have to concentrate on something you like most of all. If it is blogging, then choose it and make it on the front page.
If it is the marketplace, then you are to organize and consider the sales funnel from the visitor of your blog to the buyer. This is a freaking incredible post! That is a phenomenal post; and your first!? Some brilliant insights here. I know how much work goes into posts like this, so, thanks! It is very pleasant for me to read such feedback about my work. It took me plenty of time, but every minute was worth the results.
Yes, this is my first post. I have more than 15 years of experience in SEO and website creation, but now I decided to take up blogging. That was a phenomenal job. The guys you chose are blogging masters for sure. Thank you so much for such feedback on my work! This is very cool and pleasant. Yes, in my opinion, these bloggers are the best in the internet marketing. I wanted to find out how they arranged everything and share this information with others.
My next post will be about SEO audit. I will be very grateful if you subscribe to my updates. I hope we will be able to help each other! This is one of the best articles about SEO which I have ever read. Michael this is very very insightful post. Thanks for your feedback on my work. I tried very hard to make this post as good as possible. Nowadays it is very important to know the technical aspects of SEO. The best thing we can do is to look to experts.
I have to admit, when you initially told me about this post I was a bit sceptical at first. Thank you so much! This is my first post and I tried very hard to make it as good as possible. If you are big on blogging in the sphere of internet marketing, it is important to know the rules by which this market plays. The analysis gave me a clear picture of what is happening, what key points gurus use. Therefore, these SEO tips will be useful for many other bloggers and marketing specialists.
You can count on my help. Very Detailed I came to your blog from backlinko post comment of yours. I think they will be helpful to anyone who reads him. And thank you for your kind words about my work. Michael, first, let me thank you for all the hours you invested on this. High quality value all the way through.
Top SEO Tricks:
Not only do you get value behind the experts that have shaped our industry, the fine details and insights all gathered in one piece is amazing. You covered it all! This is the first post in my life. It took me plenty of time to prepare for it, to conduct the research and so on. It is very useful to have the information on how the best experts use SEO at hand. Who else can we learn from and snoop on, if not from them?
Having done this work on the analysis, I realized how to promote my blog in the best way. I think my observations will be useful for any blogger in any niche. Great insights Michael, You have shown what experts are missing ex like image optimization, page speed etc.. Deepak, thanks for your comment! On the plus side we have a possibility to correct them when we know about them.
This was a fantastic post with a lot of good insights. Just like you, I follow every new article of these great experts. Where else can you get knowledge, if not from the best ones? Hey Michael, your email brought me here! I hope we will be able to help each other. Thank you for your positive words about my article. It was hard to create it, but it was worth it! I shall do everything in my power! The mere mortals like us on the other hand — our job is much harder unfortunately. We still have to build the awesome content, the reputation, and then get people to give us backlinks.
Davis, thank you for the interesting thoughts! Therefore it is very important to begin building relationships with other bloggers. This support can help to get more links and sharings. Moreover, it is received from ordinary people, not celebrities. This process is much more complicated and time-consuming, but I think the result is bound to be. The one that will most likely change what I do would be about limiting meta descriptions to characters now.
Since so much data has shown that mobile traffic has overtaken desktop in the past year mobile becomes a bigger factor for SEO each day. Thanks, Anthony, I am also sure that my tips can help any website or blog to get the most out of your SEO. Thanks for putting blog writing into perspective and thanks for the great post. Indeed, a huge number of articles are written every day. In the niche of online marketing there should be something more serious and interesting. This thing is gigantic. I can only imagine how much time you put into this.
That stat about Neil and those guest posts are astonishing. I have no idea how he finds time of write all that. Thank you, Andrew, for your feedback. Yes, I spent a lot of time for analysis. I really wanted to understand SEO tricks used by the best online marketing specialists myself, and share this information with other marketing specialists, bloggers. I think Neil has the team as it is physically impossible to create so many masterpieces.
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Conducting research for the article, finding images, formatting, inserting into WordPress — it takes me a tremendous amount of time. Gaining some experience, I hope to increase my speed and to find assistants. This is one of the comprehensive and informative blog post, really great details and insight.
It is one of the greatest blog on seo optimization I have ever read.. It give all the basic fact of optimization protocol.. Better seo practice will definitely leads to better result.. Hi Michael, And awesome post indeed. The blog design is smooth and awesome. Thanks for sharing this info! Best article I have ever read. You have includes all the things about SEO optimization. I would like to say thank you for sharing such a great areat article.. I realize now that there is an entirely different approach to writing articles.
Thank you — excellent job! I will be happy to learn something new from your new materials. Just… Amazing great article. Thank you for becoming my subscriber. Such a nice information. It will helpful for me to improve my ranking and to build more backlinks on my website.
Great post, as we know there is a lot of information about this and i m so glad find this reading ,, many thanks for Michael. Wow, you put a lot of time into that one Michael. Not only good information, but laid out perfectly. This is definitely the direction SEO is heading, great job. I really good article with a lot of information.
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I found the advices about how to optimize images and the 15 SEO tricks really useful. Very useful SEO tricks. Thank you so much for putting them all together here. Will apply some on my site. Yes, Sunil, I spent more than 60 hours, but it was worth it. I love this post… In fact I just love your blogging style in general.
Extremely data-driven and packed full of visuals. I wish I could think like this!
5 Ways To Improve Your Company’s Image
Amazing words are explained by you,We getting a nice explanation about seo experts with their tricks of seo and present our blog with hosting tips are nice to read. Wow — thanks for the incredibly comprehensive post. I liked your emphasis on making sure to answer the readers questions naturally instead of just focusing on keyword stuffing. You need a detailed Company Page if you want to grow your audience and drive business results. In fact, according to insights provided to Hootsuite from LinkedIn, completed Company Pages generally receive twice as many visitors than those with incomplete pages.
Read on to learn how to create a winning LinkedIn strategy for your business. Download a free guide to discover four time-saving tools to help you grow your LinkedIn network faster. A Company Page helps LinkedIn members learn about your business, your brand, and job opportunities with your company. Company Pages are also a great way to establish industry expertise.
Though this is still one way to use LinkedIn, the network is also becoming the perfect place to drive business results, raise brand awareness, promote career opportunities, and educate potential customers on your products and services. Rich content and compelling status updates can help to establish your brand as a leader in your industry. Enter your official company name and choose the URL that people will use to find your business on LinkedIn.
Click the box indicating that you have the right to act on behalf of your company, then click Create page. LinkedIn automatically creates the shell of your Company Page. All you have to do is start filling in the details. In the welcome pop-up box, click Get Started. Choose a cover image to capture the feel of your business. The image should be x pixels. Since LinkedIn is a professional network, your company logo takes the place of your profile picture on other social networks.
Use a square logo sized to x pixels. LinkedIn data shows that companies with logos get six times more traffic to their Company Pages. You have 2, characters to describe what your company does, and why potential followers should care. This is important text, so get your marketing and content teams involved in crafting your messaging. Underneath your company description, you can add up to 20 company specialties. Not sure what you should include? Try some social listening to get a sense of what words people are already using to talk about you and your industry online. Enter your business website URL.
Otherwise, you can leave this field blank for now. Before going any further, click the Go to member view button at the top right of the page to see what your Company Page looks like to others. If not, click Manage page and make any tweaks necessary to get it looking just right. LinkedIn allows you to choose which employees can administer your page. To add team members, click the Me icon at the top of your LinkedIn Page, then choose your company page under the Manage section. Click Admin tools at the top right, then select Page admins.
Add your team members by name. You must already be connected with them on LinkedIn to add them as page administrators. A few quick polishes , summarized in the video below, will ensure your Company Page follows best practices and looks as professional as possible. Rather than simply racking up followers and connections, think about how you can use LinkedIn marketing tools to uncover new opportunities to grow. LinkedIn can support businesses in many ways, so you need to determine exactly what you want to get out of your LinkedIn business efforts.
Are you trying to build a network for social selling? Establish yourself as a thought leader? Recruit top talent in your field? Whether you want to tackle all of these aspects or focus on only one, you need to create goals to help you work toward a target , then understand how your efforts are paying off. SMART goals are specific, measurable, attainable, relevant, and time-bound. You can boost your chances of success with the following LinkedIn for business tips and strategies. Your colleagues and employees are your best resources to start growing an audience: Employees are your biggest advocates, and by adding them as followers you also tap into each of their networks, expanding your reach tremendously.
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Encourage employees to add their position at your company to their LinkedIn profiles. Your Company Page will then be linked from their profiles, and their profiles will in turn appear on your Company Page. The best way to grow your audience and keep your followers is to provide them with value by posting articles or company updates on a regular basis: LinkedIn recommends at least once per weekday.
If you know of a blog post or a news article from an external source that would benefit your followers, you can share that, too. This can also help foster important connections with other thought leaders. To share more in-depth expertise, try publishing articles on the LinkedIn publishing platform. Rather than sharing content from other networks or your website, you can create and publish articles within the LinkedIn ecosystem. Yes, LinkedIn is business-first, but you still need to make your content stand out from the crowd—and text-only posts are not the way to do that.